Comments on: Macmillan: The New Amazonfail http://www.edrants.com/macmillan-the-new-amazonfail/ a cultural website in ever-shifting standing Wed, 08 Feb 2012 18:01:24 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: DrMabuse http://www.edrants.com/macmillan-the-new-amazonfail/comment-page-1/#comment-260627 DrMabuse Sun, 31 Jan 2010 22:38:00 +0000 http://www.edrants.com/?p=13900#comment-260627 Thanks for the helpful input, Mr. Scott. Thanks for the helpful input, Mr. Scott.

]]> By: Michael Scott http://www.edrants.com/macmillan-the-new-amazonfail/comment-page-1/#comment-260626 Michael Scott Sun, 31 Jan 2010 21:12:33 +0000 http://www.edrants.com/?p=13900#comment-260626 It is unlikely that the cited laws apply to this situation. The fact that Amazon controls 90% of ebook market is not relevant, since for antitrust purposes the "market" is books (p and e), and Amazon has only a small part of that market. Nor is it a Robinson-Patman situation, since that law applies to sellers who sell products to different buyers at different prices. It does not apply to a company's decision to stop doing business with a supplier. Nor is it likely that the FTC would get involved, since their jurisdiction is fairly limited and a company's decision not to purchase from a single supplier due to difference opinions on pricing is not something that is likely to get the FTC's juices flowing. Amazon has no ability to stop others, including MacMillan, from selling MacMillan's titles as ebooks. Amazon has spent millions of dollars to establish a loyal following and to establish its Kindle as a major ebook reader. Amazon took all the risk and is entitled to reap the benefits of all of its hard work. Amazon has the absolute right to decide who it will do business with and on what terms. The antitrust laws are not going to help MacMillan or any other publisher. Nor should they. It is unlikely that the cited laws apply to this situation. The fact that Amazon controls 90% of ebook market is not relevant, since for antitrust purposes the “market” is books (p and e), and Amazon has only a small part of that market.

Nor is it a Robinson-Patman situation, since that law applies to sellers who sell products to different buyers at different prices. It does not apply to a company’s decision to stop doing business with a supplier.

Nor is it likely that the FTC would get involved, since their jurisdiction is fairly limited and a company’s decision not to purchase from a single supplier due to difference opinions on pricing is not something that is likely to get the FTC’s juices flowing.

Amazon has no ability to stop others, including MacMillan, from selling MacMillan’s titles as ebooks.

Amazon has spent millions of dollars to establish a loyal following and to establish its Kindle as a major ebook reader. Amazon took all the risk and is entitled to reap the benefits of all of its hard work. Amazon has the absolute right to decide who it will do business with and on what terms. The antitrust laws are not going to help MacMillan or any other publisher. Nor should they.

]]> By: Understanding the “Great Ebook Price War” « The Word Hoarder http://www.edrants.com/macmillan-the-new-amazonfail/comment-page-1/#comment-260625 Understanding the “Great Ebook Price War” « The Word Hoarder Sun, 31 Jan 2010 20:40:21 +0000 http://www.edrants.com/?p=13900#comment-260625 [...] Ed Campion says “not a single bookstore chain has ever discriminated against a publisher like this before” Possibly related posts: (automatically generated)Apple vs. Amazon: The Great Ebook War Has Already BegunGreat ebook store—great prices, honorable products, and undisputed companyLender giants’ price war ‘great’ for housing market Follow Me [...] [...] Ed Campion says “not a single bookstore chain has ever discriminated against a publisher like this before” Possibly related posts: (automatically generated)Apple vs. Amazon: The Great Ebook War Has Already BegunGreat ebook store—great prices, honorable products, and undisputed companyLender giants’ price war ‘great’ for housing market Follow Me [...]

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