Despite last month’s successful efforts to remove all copies of Dan Brown’s The Da Vinci Code from bookstores, the book continues to sell. Da Vinci Code readers have been exiting bookstores with one or two copies in their bags, even when their credit card receipts show that they’ve purchased three or four copies. Industry experts are at a loss to explain the book’s sustained popularity, but Saks Fifth Avenue has reported that “Dan Brown books are a handy accessory” and are “thicker and more convincing than a coffee-table book.”
Umberto Eco is still awaiting his cut from the book’s obscene profits.