The Bat Segundo Show #42


Guests: Carolyn Kellogg, Steve Saladino, Megan Sullivan, Amanda Darling, Kassia Kroszer, Kirk Biglione, Ron Hogan, Brian Murray, Michelle Wildgen, Mike Webster, Joseph Wortenva, Laurel Snyder and Delia Falconer.

Condition of Mr. Segundo: Believing he may have hit the worst point in his life.

Subjects Discussed: Dubious podcasting panels, marketing terminology, fisting, Tyler Cowen’s essay, bookstore websites, the “hit or miss” quality of BEA panels, whether or not “the long tail” is a great conspiracy theory, “the future is aluminum,” the relevancy of Wired, death, promoting a book without a publishing deal, the Tin House imprint’s break with Bloomsbury, playing chess vs. promoting books, a brief moment involving a Sousaphone, how to create exuberance without Richard Nash, the difficulties of shopping around a literary anthology, and shopping an Australian novel around in New York.


  1. This is what podcasting is all about. Love the way you got out there and had multiple on the spot interviews. And were persistent will the interviewees that couldn’t seem to offer up a relevant answer to some of your questions. Esp the guy how had a plan about marketing his book but didn’t feel that “the plan” he had could be accomplished with the help of a book publishers.

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