Bloomsbury Needs Magic

The Sunday Herald opines that UK publisher Bloomsbury isn’t doing so hot without Harry Potter. Anticipated profits from 2006 have crashed “from £20 million to about £5m.” The possible news seems to have influenced stock prices, with shares falling to a three-year low of 190p. And these results could have serious ramifications upon immediate Bloomsbury business. Is Bloomsbury relatively helpless without Potter?

It certainly hasn’t been slim pickins or an apocalyptic ride to the ground for Rowling. The Herald suggests that J.K. Rowling “is tipped to become the first billionaire writer as a result of film and other deals.”

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