Los Angeles Times: “Offers keep coming in, such as the $15 million dangled by Cadillac last year to lease the song ‘Break On Through (to the Other Side)’ to hawk its luxury SUVs. To the surprise of the corporation and the chagrin of his former bandmates, [drummer John] Densmore vetoed the idea. He said he did the same when Apple Computer called with a $4-million offer, and every time “some deodorant company wants to use ‘Light My Fire.’ ”
© 2005, Edward Champion. All rights reserved.