Is an Online Bonanza In Store for the Gray Lady?

Martin Nisenholtz, the Times senior vice president for digital operations, has a hard-on you wouldn’t believe. Not only is the man gushing more rapidly than a newly hatched guppy (Internet revenue up, with 190,000 TimesSelect yearly subscribers and a good chunk of the income coming through the purchase of About.com), but it looks like Nisenholtz has offered a MySpace-like offering called MyTimes. Whether any of this translates into substantial literary coverage in the NYTBR is anybody’s guess. But this may just represent the beginnings of the inevitable fusion of online and print journalism.

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