Responses from the Kindle Bloggers
Written byPosted on November 20, 2007
Filed Under Amazon, Kindle
[For more on these Kindle investigations, see ten arguments against the Kindle, the initial query concerning blog content being redistributed without permission or compensation, the first wave of Kindle blogger responses, and the the second wave of Kindle blogger responses.]
The upshot is that Amazon did indeed approach bloggers to participate in the Kindle Store. Mac Thomason tells me that Amazon approached him “either late last year or early this year.” Other bloggers, like Deane Barker, were approached largely because of their connection with third party outlets. In Barker’s case, it was Federated Media. (This is similar to what Glenn Reynolds told me about Pajamas Media.) In the case of bloggers who had a third party conduit, they don’t seem to be aware of the terms or even compensation specifics. The general consensus for high-traffic sites, however, is that advertising revenue will dwarf Kindle revenue. Thomason tells me that he’s “not expecting much.”
Vinography’s Alder Yarrow feels that “the fee covers the cost of making the content available via wireless access (since there is no monthly access fee). Yes it is a double standard, but some people are willing to pay for convenience.”
If the information wants to be free, at least one Kindle blogger has taken steps to remedy this. Bags and Baggage’s Denise Howell, whose blog is licensed under Creative Commons, says that she generated “a separate, specific license to Amazon for their project.”
As to whether these bloggers see charging for a freely available RSS feed as a double standard, Barker notes, “I guess I don’t care if someone pays for my feed. I’d let them have it for free if Amazon would let me,” but expresses doubts that the operation will take off. Thomason suggests that because this is a different delivery system, these distinctions aren’t a double standard. “If someone were going to bind my postings up into a book, I’d expect compensation for that as well,” he said. And Thomason observes that his advertising revenue “basically only covers expenses.” So for bloggers in Thomason’s camp, Kindle may be an attractive option to boost revenue.
Howell, who hasn’t had advertising on his site in six years of blogging, begs to differ about this double standard. She wrote to me:
Your argument is like saying that simply because a musical artist makes some material available for free on the Web or as a “download of the day” in iTunes, it’s “a double standard” to ever charge for that work again. Doesn’t hold water. The creator maintains full control over uses (free or otherwise) of the work.
Howell likes the idea that “anyone who wants to can read it on the device.” And while the Kindle presents new possibilities for content delivery and revenue generation, the problem with Howell’s position is that Amazon has, in at least one case, screwed over the creator.
Daniel McGowan, the blogger behind Dan’s Take, tells me that had no idea that Amazon was doing this. McGowan tells me that he was never contacted by Amazon and that he was certainly never compensated by them. But there’s his blog at the Kindle Store.
So it appears, in at least one case, that Amazon has every intention of charging for content that they do not have consent for, and that, in McGowan’s case, they intend to leave him out in the cold while they collect 100% of the revenue. Apparently, not everybody can shout, “Thanks Amazon for all the cash!”
UPDATE: McGowan isn’t the only one being whose content is being sold through Amazon without his permission. Cork Gaines of Ray’s Index just responded to my email. He had no idea that Amazon was doing this until I contacted him. He had this to say:
Maybe two months ago, somebody from Amazon contacted me to tell me there was a problem with my RSS feed. At the time I ignored it, because my feed appeared to be working fine and had never heard any complaints (turns out it was just a quirk with Feed Validator). I wondered why Amazon would want my feed and just assumed they were going to integrate a feed reader on their site someplace in the future. I forgot about it and never followed up to see why. So to answer your question, NO, they never asked permission.
He says he isn’t gaining any revenue from Kindle, but he believes that it could generate new readers for his site, “but my thought is that the only subscribers will be people that are already familiar with my site.”
So that’s two bloggers who Amazon has left out in the cold. How many others are there?
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Alice Fantastic by Maggie Estep. This wild and highly enjoyable narrative involves two sisters (presumably, the third one was still being rented out by Chekhov), a hippie ex-junkie mother who lives with seventeen dogs, a murder, gambling, and libidinous Hollywood actresses who live in Woodstock. But this is the wonderful Maggie Estep we're talking here. And what seems at first like a quirky yarn becomes something unexpectedly moving about connectivity. What I love about Estep's work is the way that she'll juxtapose an extremely astute observation (now that you mention it, why do cab drivers always have somebody to talk with on the phone past midnight?) with an often outrageous story development.
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Pieces for the Left Hand by J. Robert Lennon. Lennon is one of the most underrated fiction writers working today. Much as On the Night Plain proved that Lennon had a lot more in the toolbox than heartfelt (and often very funny) suburban satire, this slim but fascinating volume juxtaposes 100 small-town anecdotes -- arranged by category -- in a manner that reads, at times, like Nicholson Baker's passions for minutiae and, at other times, Stewart O'Nan's concern for psychological detail. The result is fiction that makes us wonder about whether one person's subjective view of particulars can entirely be trusted. This book never found a publisher in 2005. But thankfully, Graywolf has released it in the United States, along with Lennon's latest novel, The Castle.
Wonderful World by Javier Calvo. This wonderfully raucous volume has been completely ignored by the Washington Post, the New York Times, and the Los Angeles Times. But it's probably one of the most delightful reading experiences I've had this year. Calvo cavalierly mashes up multiple genres and manages to mix up familial subtext with larger-than-life, almost cartoonish characters. (Indeed, one might argue that one mobster's penis is a character of its own in this sprawling novel.). This is not an easy thing to pull off, but Calvo makes it work. And it's helped immeasurably by Mara Faye Lethem's idiom-specific translation. (
The Means of Reproduction, Michelle Goldberg This thoughtful book tackles the complicated (and little discussed) subject of reproductive rights from numerous angles, which includes a number of unpleasant but necessary ones. The upshot is that there isn't a quick fix solution for declining birth rates and fundamentalist abuses. Just about every political faction has contributed to the friction. But you'll want to read this book anyway to refamiliarize yourself with the topic, but also to understand just what's occurred during the past several decades to get us where we are today. (
I’ve made lots of short and long fiction available for free reading on my website. Instead of applying a Creative Commons license, I’ve retained traditional copyright, with an added statement that “Fair Use applies.”
Now… does my “Fair Use” rule cover the Kindle? If you define a Kindle device as a computer: Yes. Fair Use. (It’s pointless to make special rules for special computers.) An individual Kindle user can download content from my website to his Kindle unit, no problemo.
However: If a Kindle user copies content from my website, and then tries to pass on his own compilation of my work to other Kindle users: No. Not Fair Use.
One specific reason I don’t want users to *pass on* my work from their computers/devices is “creative control.”
I constantly update and improve the fiction on my website. A title copied from my website this year will look different from how the same title appears on my website next year.
I’m pretty surprised that there are bloggers whose work appeared in the Kindle store without them knowing about it. It was a VERY involved process with lots of forms to sign, excel spreadsheets to fill out, and actually physical assets (logo files, screenshot images, etc.) to provide to them in order to get them set up to publish a feed.
Not saying these people are being disengenuous, but there was clearly a very planned business and legal process that I had to go through to get Vinography on there.