BEA 2009: The Cool-Er Reader

As widely reported over the past week, BookExpo America featured several $249 e-readers. And while I certainly observed many people salivating over e-readers as a whole, a good deal of drool congealed around the edges of Interead’s Cool-Er Reader. Teleread’s Paul Biba reported that the Cool-Er is “very light and feels good on the hand.” (The Interread people did not allow me to corroborate Mr. Biba’s findings. While I don’t desire to undermine Mr. Biba’s understandable excitement, I would not be doing my duty if I didn’t point out that the same words might be said of a freshly washed and folded beach towel.) Wet Asphalt’s Eric Rosenfield reported that the Cool-Er people were very defensive when their device was compared with other e-readers. And I suppose that companies are indeed prone to getting a little defensive when are greeted with legitimate questions instead of marketing opportunities.

On Sunday, May 31, 2009, I was more or less off-duty and somewhat hungover. I had devoted the morning to baking cookies and alotted the afternoon to my theatrical appearance at the Firebrand blogger signing. Under such conditions, the only apparel you can really wear is a Cocaine Fiends t-shirt. Nevertheless, I felt it necessary to check the Cool-Er Reader out for myself. I talked with marketing director Phil Wood and did my best to separate the booth’s beach imagery from all the hype.

BEA 2009: Michael Lewis

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As the above photo reveals, I did indeed talk with Michael Lewis at BookExpo. Unfortunately, it appears that we didn’t get audio for this three minute conversation. This was due to a regrettable technical glitch with the equipment. But in my defense, this interview occurred on a day in which I didn’t really intend to do interviews. But the Norton people suggested it. And I had the equipment on me. And I had precisely 90 seconds to get everything out of my backpack. It seemed a good idea at the time.

Mr. Lewis, known predominantly for his financial writing, has a new book called Home Game: An Accidental Guide to Fatherhood. The book has cobbled together numerous journals that Mr. Lewis kept as he became a father. I asked Mr. Lewis if, over the course of this journal writing, he had viewed fatherhood in the same manner in which he viewed denominated bills, or whether he possibly arranged the book in chapters that lined up to specific monetary units. Mr. Lewis became a little confused by this, but he denied that he had set out to reconsider fatherhood in ones, fives, and tens. When I asked Mr. Lewis if his book had mentioned any dead presidents, he said that the book did not. I did not understand why Mr. Lewis dropped eye contact with me as the interview progressed. I thought we were having a pleasant conversation. Perhaps his throat was parched and he needed a bottle of water.

But let me assure you that Mr. Lewis does take fatherhood very seriously. And anyone who needs a serious book about fatherhood may want to consider purchasing Michael Lewis’s Home Game: An Accidental Guide to Fatherhood for the family home. I thank Mr. Lewis and Norton for the three-minute conversation, and I apologize that this post serves as an accidental guide to a conversation in which I did not get audio.

I should also observe that Michael Lewis’s shirt was somewhat liberally unbuttoned. Apparently, fatherhood is something in which your neck may require additional contact with the air. I sincerely hope that there is a chapter in Home Game that explains Mr. Lewis’s sartorial decision.

BEA 2009: A Few Positive Words

It has been suggested by more than a few parties that my BookExpo coverage betrays a sourpuss disposition. It has also been insinuated that I was predisposed to find negativity within this three-ring exposition. Not at all.

Here are some positive observations: The fine folks at Firebrand managed to set up a booth at BEA that proved to be a popular destination point for any number of quirky literary types. The many perspectives that will emerge from the fairly open press credentials policy will certainly assist Reed Exhibitions (and others) in determining BEA’s future. There are a number of passionate people who still believe in books — perhaps epitomized best by the emerging consultant/communal evangelist Richard Nash, who has hit upon the very sensible idea that writers are also readers — and who are making slow but steady progress in getting others to understand present developments. 7x20x21 suggested that there was no shortage of young energy willing to take on the troubling problems of the future. If the interest and presence from the big publishers were reduced, there remained many small presses and university presses who saw a consistent level of foot traffic comparable to previous years. (I didn’t quite find the crazy guy hawking his self-published book in a rented booth, much less the guy with the toilet seat around his head who had showed up at previous BEAs. But there did seem to be a larger makeup of aspiring authors cropping up at panels.) If Penguin wasn’t exactly promoting Thomas Pynchon’s Inherent Vice at BEA (as Kirk Biglione wisely observed) and China Mieville remains one of those names that people get excited about on the floor but that Del Rey seemed strangely diffident in pushing, there remain numerous advocates under the radar. The book bloggers panel, which seemed to me a strange repeat of the 2004 litblog panels, attracted a fairly packed house. The wheel may be reinventing itself, but the one-two shuffles haven’t stopped and the enthusiasm hasn’t permanently quelled. And for all of my complaints about the Book Reviews 2010 panel, there was nevertheless a healthy swarm of spectators. People may not understand the present forms, but they certainly want to. It’s just a question of how much they are willing to adjust their thinking. And it’s also a question of whether the publishing industry wishes to latch onto the unhelpful panacea of Chris Anderson-style generalizations.

My suspicions about BEA have more to do with whether this massive conference is presently in the right form with which to bring together these many viewpoints. Perhaps the manner in which we unite publishers, booksellers, authors, and assorted parties needs to match the drastic manner in which the industry is changing. The digital enthusiasts need to understand the perspective of a 60-year-old publisher who will never use a Kindle. And the frightened publisher needs to comprehend why readers aren’t jumping up and down about DRM. It has become vitally important for us to listen to the opposite perspective. We can’t just keep to the comfortable corners of the room.

BEA 2009: Book Reviews 2010 Panel Report

Panel: Book Reviews 2010: What Will They Look Like?
Participants: John Reed, The Brooklyn Rail (Moderator); Ben Greenman, The New Yorker; Otis Chandler, Goodreads; Bethanne Patrick, The Book Studio; David Nudo, Shelfari; Peter Krause, Tactic Co.

I certainly went to this morning’s NBCC-sponsored panel with an open mind. Alas, with stiff moderator John Reed reading word-for-word off of his list of questions and the question of whether book reviews were even worth saving largely ignored, this was, as you might expect, business as usual, with Ben Greenman and Otis Chandler offering the only real substantive commentary. The rest was buzz words and bullshit dichotomies. Expert content vs. user-generated content, book reviews versus book recommendations, Coke vs. Pepsi. While Bethanne Patrick was very careful to ask everyone not to contain their silent fury, I kept my hand raised during the Q&A and was not called upon. I presume that they found out about the cherry bomb I planted in the boys room toilet.

You knew that something was off with this panel pretty early. But the question percolating in my mind had more to do with whether these people even loved books anymore, or even cared about lively writing. And I suppose it was answered when Reed asked the question, “Is there anything that you’re looking forward to leaving behind?” There was uncomfortable silence from the quintet, before Bethanne Patrick replied that she was very interested in leaving behind the idea that there were plenty of places for authority.

(It is worth noting that as I type these words in the BEA Press Room, I am listening to a robotic-sounding author talking in a very stilted tone about the “emotional charge” in his book. I have no idea who he is, but that’s part of the problem. Yes, this is the mechanical level of excitement here. Dare to express even the slightest feeling and you will be dragged away by Jacob Javits security.)

I think the fact that these five people don’t have any value or excitement for what they are offering — or are diffident about expressing such value or excitement — should say it all. Don’t sit there in silent fury or anything. Except that there’s really no place for you here.

“What is authority?” asked Peter Krause, who offered several dollops of generalized Gladwell/Anderson-style terminology for the crowd, including some of the silly dichotomies I have described above. How does Twitter give you authority? Does it come when somebody follows you? Or is it the way in which you link?

I wanted to get the panel discussing the all-important question of whether one should tweet in one’s underwear or not. Or perhaps they might consider the side effects of drunk tweeting. Or how you might lose a few followers if you tell an off-color joke that offends a few people. That seemed a far more intellectual discussion pertaining to “Book Reviews 2010” than anything presented at this joke of a discussion.

At least Ben Greenman was wise enough to suggest to the crowd, “You should probably listen to yourself.” He cited John Leonard as a critic whom he disagreed with 70% of the time, but who wryly pointed out the benefits of adversarial writing. Yes, I thought to myself, if only we could have some of that right now to counter all this groupthink bullshit.

“We do need a guide to navigate through the wilderness,” said Otis Chandler. “Who are the experts?” All well and good, but it all seemed comparable to some rich guy hiring a guide to hack his way through a jungle. It also seemed to me that Chandler’s position — despite the apparent egalitarian nature of Goodreads — was very much rooted in discounting the audience’s intelligence. Part of the success of Goodreads, as I ranted and raved to a few gracious listeners after the panel, is because there is no longer a place for enthusiasm or excitement in the newspapers. While I did agree with Chandler that people are more inclined to listen to their friends, what Chandler (and the other panelists with the possible exception of Greenman) missed was the possibility that critics never present themselves as trusted friends to the readers. They dictate rather than get people excited. And the hoary heads stuck up the sad ass of this industry seem to misunderstand and underestimate the ability for people to find an alternative when they’re talked down to as if they’re wearing dunce caps.

Forget about Book Reviews 2010. What about Book Reviews 2009? Or Book Reviews 2004? These are the real questions these people should be asking. But they won’t. Because I don’t think they really have any answers.